Sophia Kim.

Creative Direction 
Experiential I Spatial I Retail  

• EMEA FY24 Store Tiering

• Palacio De Hierro, Guadalajara, Mexico

• Palacio De Hierro Polanco – Private Cabine

• Liverpool Insurgentes – Private Cabine

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Delivered SD proposals, DD sets, and AAN decks for shop drawings, along with 3D renderings for Estée Lauder stores and private cabine designs across the LATAM region.
Coordinated with LATAM regional teams to ensure compliance with Estée Lauder brand guidelines and implementation of design directives.
Utilized Vectorworks for the development of construction documents and 3DS MAX for high-quality 3D renderings.

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Program: Vectorworks, 3D Studio Max, Photoshop